Constructive Chaos is a art and culinary center hoping to bring a little more fun into the lives of kids and teens. The owners came to Rule29 for help developing their brand from the ground up. Beginning with logo, tagline and identity materials, we created a fun, yet sophisticated look that would appeal to both kids and their parents alike.
The mark illustrates the unique combination of curriculum-based classes they offer signified by the overlap of a whisk and paintbrush. The next step was promotional materials, including a content-managed website, brochures, rack card, Twitter customization, and marketing/social media strategy.