The Positivity Project is devoted to developing America’s youth for future success. As a non-profit organization, their vision is to develop a culture of character in future leaders and citizens of our country. Their curriculum is founded on 24 character strengths pulled from scientifically validated research in positive psychology. Along with the creation of their logo and branding, The Positivity Project reached out to us to design their website and curriculum materials.
The shield logo embodies strength for an organization focused on leadership.
Diagram of the 24 character strengths
Word wall for use in school classrooms to teach the next generation about each of the 24 character traits
Rule29 created a collection of graphics to depict the core tenants of positive psychology.
Social media memes to inspire young leaders, teachers, and parents
Infographic of The Positivity Project’s impact