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Digital & Print Advertising

We've had the pleasure of working with Fellowes, the geniuses behind Bankers Box and AutoMax Shredders, on numerous print and digital advertising campaigns to help build brand awareness, push conversions, and launch new products.

Capabilities Used

Research & Strategy
Social Media & Digital
The First Truly Walk Away Shredder

The AutoMax Shredder by Fellowes is the first shredder that you don't have to hand-feed – just put your documents in, press the button, and get back to business. To build awareness of the product and the way it can promote productivity in the workplace, we created a video showcasing the ease with which someone can shred their documents without having to babysit the shredder.

The First Truly Walk Away Shredder

From the AutoMax video, we rolled out a comprehensive digital advertising campaign that included static, dynamic, content and video ads.

Follow The Bankers Box

To help build brand awareness and promote conversions for Bankers Box, we concepted creative and implemented a digital advertising campaign that showcased the versatility and usability of these boxes across all kinds of industries. For the campaign, we felt that video would best communicate the brand’s versatility. We also created a number of ads (generic and specific) that would accompany the video push through a number of media channels, from social media to programmatic audience targeting to mobile-specific channels.

Relatable Advertising

Whether in a law firm, car dealership, corporate headquarters, or even your home office, you have likely come in contact with these boxes at some point. Do you see yourself in some of these scenes?

How We Think

We are often approached by companies because we're willing to think out of the box. Fellowes was launching a new travel folio for tablets and wanted to explore ways to communicate the product's usefulness and high-end appeal. They asked us to be a part of concepting ideas for messaging and creative that would get the attention of business men and women who travel frequently for their jobs and need an all-in-one solution for their work on the go.

Easy Work, Easy Travel.

After a few concept iterations, we recommended a top-down photo shoot to illustrate the product's quality construction and thoughtful design.

Fellowes Brands

Home, workplace and mobile technology solutions for a world with an ever-changing need for innovation.

If I Were a Case Study, Which Case Study Would I Be?