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Creative Matter Post

2016 Annual Report

For the 2016 Lifewater Annual Report, we created a booklet that featured the beautiful illustrations of Von Glitschka, as well as the handwriting style that the brand has adopted. Colorful large scale photography and handwritten headlines throughout create an emotive, personalized visual experience for the annual report readers. Color bars and call outs, along with hints of illustrative elements from the Healthy Village, connect the piece to the updated website. Borders give a sense of structure and contrast the boldness of the photography and color fields.