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Creative Matter Post


In collaboration with MacDonald Photography, Rule29 created a breathtaking book of full-page photography that depicts the story behind a cause close to both of their hearts. Worthy features moving, full-color images captured in the slums of Nairobi, Kenya, with the intent of challenging the very definition of the word. A shout out to Brian MacDonald for some brilliant photography and also our partners at Appleton Coated Paper for the goods on which to create this book. And to O’Neil Printing for the beautiful production which included full color, spot color, spot varnish, several foil stamps and 3 amazing papers all bound together by our friends at Roswell Bookbinding.

Get your hands on a copy, take a closer look and ask: do the powerful images in this book change your perception of what it means to be worthy?