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Sarah Ahrens

Chief Executive Officer

Sarah thrives on the details. Particularly the numbers.

Sarah is the glue that holds the R29 financial and HR framework together. She ensures that the lights stay on, the vendors are happy and that the employees are saving for retirement and are able to go to the doctor. She brings over 15 years of HR, financial and project management to the R29 team and is, essentially, the R29 Mom.

Outside of Rule29, she is a busy mom to her & Justin’s four kids and an active member of her community. She is an online health coach and is constantly researching nutrition, fitness and wellness ideas that she can bring to her clients to help them become the best versions of themselves. She is also on the Advisory Board for Living Well Cancer Resource Center in Geneva, IL and is excited to work with them on expanding their reach and impact in the Tri-Cities area.

When not balancing spreadsheets, managing culture, or finding new recipes or workout ideas, Sarah is likely to be found at one of her children’s athletic events. She is not hard to find because she is the one yelling (she calls it “cheering”) the loudest.

Get in Contact with Sarah