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Showing Results for: "authentic-brand"

Blog Post

Building an Authentic Brand

...levels. So how is a brand authentic? A brand is authentic when it truly represents, lives out, walks, talks, and smells like i...

Blog Post

Nicolas Cage and Brand Identity

...g around which your brand was created. People will associate feelings with your brand and story, for better or for worse. The...

Blog Post

The Other Side of the Table

...s not the core of a brand. A brand experience is a feeling. We have come to understand that Blackberry Market’s brand is...

Blog Post

Design Can Make or Break a Startup

...functional—a solid brand from the get-go that would have us sprinting right out of the gate. We were able to collaborate and...