'Branding'
Showing 45 results
View ResultBranding from the Beginning
Fellowes is known for their Bankers Box and office supplies and wanted to design a brand new office products. They asked Rule29 to create the new brand that captures the story and aesthetic of a high-end, innovative, and beautifully designed office chair that will disrupt the ergonomic industry.
View ResultThe Manifest Names Rule29 One of The Most Reviewed Branding Companies for 2022
We are thrilled to share that Rule29, among other leading branding vendors in the Chicago area, is listed as the most reviewed vendors in 2022 by Manifest.
View ResultBranding
Rule29 is a creative agency that partners with businesses to create compelling brand identities, design logos, and craft comprehensive brand strategies.
View ResultDesignRush Ranks Rule29 As One Of The Top Creative Agencies in Chicago
Rule29 has been recognized as a top branding agency in Chicago by DesignRush, a platform dedicated to connecting brands with agencies that align with their vision and goals. Our inclusion highlights our commitment to exceptional collaboration and innovative branding strategies.
View ResultThe Manifest Names Rule29 One of The Most Reviewed Naming Companies for 2023
Rule29 was honored by The Manifest as one of Chicago's most-reviewed agencies. We're proud of our impact on clients, communities, and creativity. Join us in our commitment to storytelling, overcoming challenges, and exceeding expectations.
View ResultWould You Date Your Brand?
Ask yourself if you would “date” your brand in its current state. Would your employees and customers go out with your brand?
View ResultNicolas Cage and Brand Identity
In today's culture, some figures like Nicolas Cage attract more attention for perceived failures than past successes. Yet, branding's power lies in perceptions. Despite divided opinions, understanding brand storytelling fosters connections beyond surface judgments. Nicolas Cage's brand reflects this complexity, illustrating the nuances of perception in branding dynamics.
View ResultMeet Rule29 2.0
Rule29 unveils a new era, marking a bold chapter in our evolution. Learn why we decided to make a change and discover what it means for our clients and partners.
View ResultUganda: Lifewater and Wheels4Water
Rule29 was privileged to be involved in Lifewater's rebranding efforts and to help raise awareness of their efforts to find lasting solutions to the world's most urgent problem via a program called Wheels4Water.
View ResultLogoLounge Book 10
We are honored to be in the next LogoLounge Book 10! With nearly 40,000 submissions the competition was fierce, to say the least. This edition's far-reaching collection offers inspiration, insight, and an indispensable reference tool for graphic designers and their clients.
View ResultLogoLounge Book 9
Rule29 is honored to be featured in the upcoming LogoLounge Book 9. This year, four logos were chosen from thousands of entries to be included: Team RWB’s Old Glory Coast to Coast event logo, Level Ground, Emphasis, and 1871 Dairy.
View ResultLogoLounge Book 8
Rule29 was included in this 8th collection of the world's best logo makers. This edition's far-reaching collection offers inspiration, insight, and an indispensable reference tool for graphic designers and their clients.
View ResultLogoLounge Book 7
Rule29 was included in this 7th collection of the world's best logo makers.
View ResultLogoLounge Book 11
We were selected to be in LogoLounge.com's Book 11 for our work on the Make-A-Wish and FarmAbilites brands. Our logos were selected out of nearly 40,000 entries to be published in one of the bestselling graphic design series in the world!
View ResultSimply Bourbon: A Collaboration to America’s Most Beloved Spirit
Dive into the world of bourbon, discovering its intricate layers through engaging storytelling, stunning visuals, and expert insights.
View ResultSteps for a Brand Pivot
That famous Robert Frost quote, “The best way out is always through, ” couldn’t be more applicable than it is for our current state of the world. It’s appropriate for any time your business is facing a crisis or a possible storm ahead.
View ResultRule29 is on LogoLounge Book 12 Jury
LogoLounge is the largest design competition of its kind, with only the world’s top logos making the cut. This year, Book 12 will feature 3,000 winning logos submitted by talented designers internationally.
View ResultLogoLounge Book 12
LogoLounge is the largest design competition of its kind, with only the world’s top logos making the cut. Rule29 is excited to announce that in this year’s LogoLounge Book 12 we have 9 of our logos selected as winners.
View ResultThe Importance and Process of Getting to Know Your Target Audience: Part 2
In Part 1, we explored research techniques to understand your audience. Now, it’s time to craft personas. These fictional characters based on real data humanize your audience, guiding your marketing strategy. Learn why personas matter and how to put them into action, ensuring effective engagement and brand success.
View ResultWhat is SEO?
Unlock the secrets of SEO with our ultimate guide to online visibility. Learn why SEO matters, how search engines find your website, and the crucial ranking factors that boost your online presence. Discover actionable tips to improve your SEO and enhance user experience.
View ResultLogoLounge Book 13
Rule29 is thrilled to announce that 5 of our logos have been selected to be in this year's LogoLounge’s Book 13. LogoLounge is the largest design competition of its kind, with only the world’s top logos making the cut.
View ResultWhat is Brand Marketing? How To Create a Brand Marketing Strategy
Unravel the secrets of top sports brands like Adidas and Nike with Rule29's guide to crafting a winning brand marketing strategy. Learn the distinction between a brand and brand marketing, delve into the power of emotional connections, and discover the five essential steps to elevate your brand.
View ResultLogoLounge Book 14
We are thrilled to announce that a collection of our logos has been selected for inclusion in the 14th LogoLounge book. This marks the 14th time we have had the honor of being featured in a LogoLounge collection.
View ResultIt’s About Brand Time
In today's fast-paced world, capturing attention is more challenging than ever. Infographics offer a powerful solution by presenting information visually, allowing viewers to quickly grasp and engage with complex concepts.
View ResultKeeping it Real at the 2022 Phoenix Design Week
Phoenix Design Week (PHXDW) by AIGA AZ is back with a bang! Join us this September for face-to-face interaction and inspiring keynotes, including Rule29's Justin Ahrens. Don't miss out on this celebration of creativity!
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Nicolas Cage and Brand Identity
In today's culture, some figures like Nicolas Cage attract more attention for perceived failures than past successes. Yet, branding's power lies in perceptions. Despite divided opinions, understanding brand storytelling fosters connections beyond surface judgments. Nicolas Cage's brand reflects this complexity, illustrating the nuances of perception in branding dynamics.
View ResultRule29 Joins The 2022 Clutch 1000 (Again)
A business can have numerous partnerships during its lifetime. Each one of these is an important opportunity for growth in skills, knowledge, and even the bottom line. But there is one partnership that stands above all the others and it’s the one a company shares with its customers.
View ResultRain or Shine: Embrace the Unplanned
In discussions of leadership and personal development, we often emphasize the journey. Yet, it's crucial to examine the unexpected paths we've traversed. Life rarely adheres to our plotted course; it's marked by twists, turns, and unforeseen accelerations. Embrace these challenges as opportunities for growth, navigating toward the adventure ahead.
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Steps for a Brand Pivot
That famous Robert Frost quote, “The best way out is always through, ” couldn’t be more applicable than it is for our current state of the world. It’s appropriate for any time your business is facing a crisis or a possible storm ahead.
View ResultOur Latest LinkedIn Learning Class: The Science Behind Building an Authentic Brand
An authentic brand is a powerful brand. It knows who its audience is, what they want, and how to reliably deliver it. It doesn’t have to try hard or fake anything, its sincerity can rise above the clamor. But, how do you create an authentic brand?
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The Importance and Process of Getting to Know Your Target Audience: Part 2
In Part 1, we explored research techniques to understand your audience. Now, it’s time to craft personas. These fictional characters based on real data humanize your audience, guiding your marketing strategy. Learn why personas matter and how to put them into action, ensuring effective engagement and brand success.
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What is Brand Marketing? How To Create a Brand Marketing Strategy
Unravel the secrets of top sports brands like Adidas and Nike with Rule29's guide to crafting a winning brand marketing strategy. Learn the distinction between a brand and brand marketing, delve into the power of emotional connections, and discover the five essential steps to elevate your brand.
View ResultRule29 Wins at the Web Excellence Awards
Rule29 is happy to announce that two of our websites were recognized at the 2024 Web Excellence Awards.
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Rule29 Wins Three Web Excellence Awards
Rule29 is proud to have two of our websites and our own podcast win in the 2022 Web Excellence awards.
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LogoLounge Book 14
We are thrilled to announce that a collection of our logos has been selected for inclusion in the 14th LogoLounge book. This marks the 14th time we have had the honor of being featured in a LogoLounge collection.
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It’s About Brand Time
In today's fast-paced world, capturing attention is more challenging than ever. Infographics offer a powerful solution by presenting information visually, allowing viewers to quickly grasp and engage with complex concepts.
View ResultRule29's Latest LinkedIn Learning Episodes
Discover our commitment to personal and professional growth at Rule29. Dive into our curated courses on LinkedIn Learning and catch select podcast episodes streaming now.
View ResultRule29 is a Certified B Corporation®
Dreams evolve, and mine led to a mission-driven business. At Rule29, we're committed to making a difference while serving our clients with integrity.
View ResultThe Importance and Process of Getting to Know Your Target Audience: Part 1
Stay tuned for Part 2 of our series on understanding your target audience. In the meantime, discover why knowing your audience is crucial and explore effective research methods.
View ResultMy Cause, My Cleats Chicago Bears Ad featuring BrightStar Community Outreach and More
My Cause, My Cleats is a wonderfully holistic display of leveraging the power of creative advertising to promote a worthy cause. See how a number of Rule29 clients have been represented in this campaign.
View ResultRule29 Helps Launch a New Data Driven Brand
The Rule29 team recently had the opportunity to brand our latest SaaS technology company. InFolk, which is also a Marrow company, creates tools to help small business owners and leaders make data-driven decisions that create thriving organizations.
View ResultBuilding an Authentic Brand
Building an authentic brand is crucial for attracting the right people and boosting profitability. Like individuals, brands must live out their mission, vision, and values genuinely to foster trust and create lasting relationships. Our guidance focuses on aligning your brand's authenticity with its purpose, propelling your business to new heights.
View ResultRule29 has Joined the Marrow Family of Businesses
Rule29 has made a strategic move to join the Marrow family of businesses. Marrow starts, acquires, and grows businesses with a shared commitment of utilizing profit for purpose.
View ResultThree of Rule29’s Websites Win Web Excellence Awards
We are proud to share the exciting news that three of the websites we strategically designed and developed have been recognized at the Web Excellence Awards this year.
View ResultGraphic Design USA's American Graphic Design Awards
Rule29 was featured in Graphic Design USA's yearly design annual published in early 2024 with several projects designated for the 2023 American Graphic Design Awards.